November 12, 2014

It is an often heard saying that work takes such a great part of human’ s life that it better be satisfying. Similarly, for most people their daily routine includes an 8-hour stay in an office. So it better be a pleasant place or at least, it should make a point.


Why i...

November 9, 2014

I just wrote some tips on online marketing and its techniques, so I decided it would be good to also write about offline marketing. These days the vast use of the Internet led the more traditional marketing techniques to be called offline marketing. A lot of firms have...

November 8, 2014

I believe that in speaking to clients one should be as clear as possible about what one will get as a service and why that is important. Oftentimes I have to go back to explaining some basic digital marketing terms to make my offers clear. That is why I decided to writ...

October 11, 2014

Today I was at a conference which gathered a lot of IT professionals who were invited to share their experience and inspire people who have just gotten into the IT sector, possibly hoping to become as fulfilled in life as the speakers. Even though all the presenters ha...

October 7, 2014

It is always so enlightening to talk to people from a diffenet background than yours. In such a talk I heard the sentence "Never try to teach a pig to sing. It wastes your time and annoys the pig." Apart from being taken out of the context, for my own believes, it is a...

October 3, 2014

According to most theories, there are two types of negotiations: 


  • distributive negotiations (also known as fixed-pie negotiations), and

  • integrative negotiations 


In distributive negotiations, there is a fixed value that should be distributed between the par...

October 1, 2014

When I first started studying music, most of my friends asked me: "Aren't you too smart for that?" I was sure that it will be one of the easy challenges in life, relying on my "natural talent", etc. However, only after a few months after my studies began, did I realise...

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October 7, 2014

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